YOUNG CREATIVES COMPETITION

International WINNERS, YOUNG GLORY 2019

Copywriter Anne Lau and I won the international Young Glory competition. We were flown to Canada to present our winning work at the internationally renowned commerce meets creativity festival, C2 Montreal.

8 months. 8 briefs. 8 big name judges.

Each month, we responded to a brief set by a big name in the creative industry. The idea is then judged as a Gold (25pts), Silver (18pts), Bronze (15pts), Finalist (10pts) or not placing. After 8 briefs over 8 months, the scores are all added up and the winning team takes home the prize.

It’s the only worldwide creativity competition devoted to awarding creative consistency.

See our awarded work below.

Leaderboard

Top 10 professional creatives globally, and their scores across the 8 rounds.

BRIEF 01: SEPTEMBER

Get the world to Google ‘skateboarding’.

Judge: Sam Keene - Lead UX designer at Google

BRIEF 02: OCTOBER

Make employers come to terms with [and act on] their own bias in the workplace.

Judge: Jordan Doucette, EVP, ECD, Leo Burnett Chicago

BRIEF 03: NOVEMBER

Lobby governments around the world to create a 90%+ tax on all non-recycled plastic production.

Judge: Sergio Mugnaini , ECD, DPZ&T SÃO PAULO

BRIEF 04: DECEMBER

Create a campaign that convinces marketers around the world to consider games and play marketing as part of their marketing strategy.

Judge: Brad Eldridge, ECD, Isobar Australia

BRIEF 05: JANUARY

Make millennials [in a city of your choice] consider visiting Singapore... using outdoor media.

Judge: Natarajan Vytheswaran, Owner/Director, Kult

BRIEF 06: FEBRUARY

Make an Economist campaign for Gen Z.

Judge: George Gianpuranis, ECD, Taxi Montreal

BRIEF 07: MARCH

Use direct mail to market a kids coding course.

Judge: Patrick Collister, CD, The Zoo, Google

BRIEF 08: APRIL

Accelerate the adoption of alternatives to animal farming, globally.

Judge: Genifere Legrand, Chief Creative Officer, C2